7 Ways To Build Your Brand Through Social Media

digital marketing

Brand awareness, or as some call it, brand identity, gives people a sense of who you are and what you represent.

In today’s digital networking environment, your brand can’t afford to ignore major networks like Facebook , Twitter, Google+,LinkedIn,  Instagram, Pinterest, etc. When used intelligently, social media platforms provide brands with a creative new means to connect with their consumers. It can help establish brand awareness and recognition online, create a human voice for your customers to interact with and make your brand more accessible to new and existing customers.

But how do you start building a credible online brand?

These 7 strategies can help!

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10 Laws of Social Media Marketing You Should Never Violate

digital marketing

According to a survey conducted by YouGov, 57% of consumers say they’d be somewhat or very influenced to think more highly of a business after seeing positive comments or praise online.

This just shows that social media marketing, when done correctly, can produce dramatic results for your business. It can help improve your brand’s online visibility while also nurturing your relationship with your customers.

But how do you ensure that your social media marketing strategy will work? Here are 10 laws  to help guide you in achieving social media marketing success.

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How to Create a Facebook Group

Whether you are an entrepreneur attempting to organize your list of friends or a digital marketer trying to promote your company’s products and services, a Facebook group is a great way to cluster your target demographic and promote your brand, or post updates for people of the same interests. It is where users can actively communicate and post. Groups are most usually effective for Facebook users who interactively keep themselves updated on certain events and things.

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How to Create a Facebook Page

Welcome to Facebook – one of the world’s social media giants! This platform is not only useful for connecting friends and associates, you can even use it to market your business. Learn to maximize this type of social media by creating a page for your business or organization. You don’t need to spend dollars or an hour just to create one. With just a few clicks, you can have a Facebook page of your own.

How important is a facebook page?

For starters, celebrities are not the only people who make use of the platform. Even business titans also take advantage of a Facebook page to gather fans and target audiences who show interest in their products and services. Unlike a regular Facebook account, a page consists of “fans” instead of friends. There is no limit to the number of fans you can acquire: you can have up to millions of them! The more fans you have, the more chances of increasing the awareness for your brand.

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